The 2025 IFA has successfully held at Germany, and SMZ kitchen appliance is the focus of top brands in Europe!
On September 9th, the 2025 IFA was ended up successfully at Internationales Funkhaus (Messe Berlin), an annual feast of the world's consumer electronics and home appliances industry. At the booth, SMZ supplied the first smart home appliance supplier and solution provider in China also exhibited the products. SMZ’s high performance built-in induction hobs, build-in ceramic hobs and core PCBA solutions have achieved good market orders on the exhibition with its excellent technical capabilities and product design, which indicates a good start for the extension of European market. They attracted extensive attention and received high recognition from many famous European brands, OEM/ODM co-operators and professional buyers.
Many on-site orders and good business results were also completed and achieved, with a number of enterprises working together to overcome the difficulties encountered by all. IFA is one of the industry’s biggest annual bellwethers, attracting top brands and manufacturers from around the world. SMZ’s booth provides a boom of flesh, infusing some warmth into staid business negotiations. The popular built-in induction hobs with their powerful temperature control function, superb energy efficiency and high-end glass panel design, had won the unanimous attention of many well-known European kitchen appliance brands. In the interior, its Ceramic Hobs with rapid h eating up and which were easy to clean as well as resistant, answer ed a market demand for ste p ped kitchen solutions and drew in large numbers of client groups who wanted more information or negotiated business.
Drawing of key words other than the overall appliance products,SMZ's core technical competition focus is on self developed PCBA modules. Some of the premium PCBA motherboards for intelligent kitchenware were displayed to professional viewers. Added to these were highly sophisticated intelligent control algorithms, IoT connectivity and high-efficiency power management technologies – all exemplifying a deep stamp of R&D, design and precision manufacturing prowess at SMZ. This advantage makes it a best match for numerous B-end customers (such as brands & manufacturers) that are seeking quality, top-grade core components with peace of mind. Meanwhile, during the exhibition,SMZ' s buisiness team has had more in-depth business consultations with brands, wine importers and distributors groups from Germany,ltaly.France and United Kingdom. Deep discussion on OEM/ODM cooperation, coopration of the technology licensing and supply chain integration about the above products.
We are very happy with the outcome of this year's IFA," Commented SMZ's European Sales Director. This is then complemented by the increasing demand from Europe for high-end built-in kitchen appliances, inflicting heavy pressure on its intelligence, energy conservation and aesthetic proportion. These are the market requirements that fit SMZ products and technology to a “t.” This feedback, in conjunction with the potential orders we received during the event, really confirms for us that we are on the right path. We´ve already scheduled follow up factory visits & sampling with some key prospects and cannot wait to literally scale these relationships to the next level.
The smooth presence is a significant milepost on the way for SMZ step by step strategic access to European B2B market and also such long-term and stable supply chain of cooperation with top Europe relevant home appliances brands. About SMZ:
SMZ is intelligent home appliance research and development, production and sales as one of the high-tech enterprises. Providinginnovative products and solutions,including integrated kitchen appliances (builtins) and main PCBA boards to various well-known manufacturersand retailers. Innovation-based, the company is committed to providing high-quality,efficient and professional services for customers.
